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I am Umair Alicheri Meethal, a creative director and cognitive design strategist based in Kerala, India. I work with government bodies and purpose driven organisations to deliver creative solutions, visual strategies and meaningful resources to transform how we live, interact, play and grow!

I'm designing stories that influence how people think, learn, behave and nurture an empathic future!

Hello!

For over a decade, I’ve transformed complex ideas into meaningful visual experiences, designed emotionally intelligent brands, learning experiences, and strategically effective visual systems.

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Collaborations

Featured Projects

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A research-driven screen-free learning brand that inspires curiosity beyond the classroom. 

Designed to build parenting tools.

©Littlehandsbigherats.in

Little Hands Big Hearts is an educational brand dedicated to transforming at-home learning through thoughtfully designed screen-free experiences. Crafting a research-backed educational brand that helps to raise curious, confident and happy children.

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Building India's first Comprehensive AI Filmmaking School. World's premier hub for future storytelling excellence.

©sostorytelling.com

India's first AI Filmmaking School, built to redefine the future of storytelling. The project focused on creating a comprehensive brand identity that unifies strategy, positioning, visual and verbal expression into a system. Every design decision reinforces the institution's vision of becoming a global hub where creativity, hands-on experience and AI converge to shape ethical storytellers.

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One of a kind children's encyclopedia rolled into a fun activity book ©Littlehandsbigherats.in

A five-book educational series that transforms complex concepts into engaging learning experiences for curious young minds. Blending thoughtfully structured content with playful activities, illustrations, real-world imagery, and interactive exercises, the series encourages children to explore the world while strengthening literacy, numeracy, cognitive thinking, and problem-solving skills. Built on principles of design psychology and inquiry-based learning

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Heart to Heart conversation tool kit designed to foster emotional intelligence / Get set talk-Series.

©Littlehandsbighearts.in

A thoughtfully prepared conversation card deck featuring reflective prompts that encourage children to express their thoughts, emotions, and everyday experiences with confidence. It is designed to strengthen family connections through intentional screen-free interactions.

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Some ideas wait for the right minds to meet!

If you're building something with greater purpose,

let's create it together!

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